Jenner was born in Los Angeles, California, to Caitlyn Jenner, an Olympic decathlon gold medalist, and Kris Jenner, a talent manager and businesswoman. She is the older full sister of Kylie Jenner and a half-sister to Kim, Khloe, and Kourtney Kardashian, as well as Rob Kardashian, all part of the extended family made famous by the reality series “Keeping Up with the Kardashians.” Jenner grew up in the public eye from a young age, appearing on the family’s reality show beginning in 2007, and began pursuing modeling seriously as a young teenager alongside her television appearances.

While reality television first introduced Jenner to a mass audience, her modeling career elevated her into an entirely separate tier of global fame. She signed with major modeling agencies as a teenager and steadily built a runway resume that came to include Chanel, Fendi, Marc Jacobs, and Victoria’s Secret, whose annual fashion show she walked in multiple times between 2015 and 2018. Forbes named her the world’s highest-paid model in both 2017 and 2018, citing annual earnings north of $20 million driven by runway work, major beauty and fashion campaigns, and social media endorsement fees.

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Jenner has continued to model for major luxury and beauty brands into her late 20s, including long-running campaigns with Estee Lauder, Calvin Klein, and La Perla, while also expanding into business ventures beyond modeling. In 2021, she launched 818 Tequila, a premium tequila brand named after the area code of the San Fernando Valley community where she was raised, which has grown into a commercially significant spirits brand and drawn frequent comparisons to other celebrity-founded tequila companies. She has also continued to appear on the family’s Hulu series “The Kardashians,” which succeeded “Keeping Up with the Kardashians” in 2022, adding a steady television income stream to her modeling and business earnings.

Forbes and other sports-and-entertainment-finance outlets have estimated Jenner’s peak annual earnings from modeling alone at over $20 million, driven primarily by campaign fees and social media sponsorship deals tied to her large online following. Her television income from “The Kardashians,” combined with growing 818 Tequila revenue, has added further diversified income streams, though exact individual splits of family television deals are not publicly disclosed in detail.

Jenner’s modeling contracts with major fashion houses and beauty brands are governed by standard industry non-disclosure practices, so specific per-campaign fees are rarely made public, but trade reporting has consistently placed her among the highest-earning models globally for campaign and runway work throughout the 2010s and into the 2020s. Her family’s Hulu deal for “The Kardashians,” reported by entertainment trade press to be worth well over $100 million across the extended family for multiple seasons, represents another significant contractual income source, alongside individual brand partnerships she negotiates separately from her modeling agency deals.

Beyond runway and print modeling, Jenner has held direct endorsement partnerships with brands including Estee Lauder, for which she has served as a global brand ambassador, as well as past collaborations with fashion and beauty labels. Her large social media following adds substantial value to these deals, since brands frequently pay a premium for the combined reach of a top-tier model with an equally large digital audience, a combination that has made her one of the more commercially valuable faces in fashion advertising.

818 Tequila is Jenner’s most significant business venture, built as a founder-led spirits brand rather than a simple licensing deal, with Jenner actively involved in the product’s development, marketing, and distribution expansion since its 2021 launch. The brand has grown its retail footprint significantly and has been the subject of extensive media coverage, including public rivalry narratives with other celebrity tequila brands. Beyond 818, Jenner’s business activity has remained more narrowly focused than some of her sisters, who have built larger cosmetics and shapewear empires, with her commercial identity centered primarily on modeling and the tequila brand.

Jenner has been reported by real estate outlets to own a multimillion-dollar home in the Beverly Hills area of Los Angeles, part of a broader pattern of significant real estate holdings across the extended Kardashian-Jenner family. She is also known for a notable car collection, including several luxury and vintage vehicles that have been documented in various media appearances and interviews over the years, consistent with the family’s broader public association with high-end lifestyle branding.

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